IBM Unica Campaign Training

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IBM Unica Campaign Course Overview

Tekslate provides the best IBM Unica Campaign training by industry-expert trainers who are currently working on the IBM Unica Campaign projects.It will enable you to gain in-depth knowledge on concepts of the IBM Unica Marketing campaigns, data selection and manipulation, data refinement and output, etc., through practical executions. You will also be allowed to work on two real-time projects during training which will help you in earning the IBM Unica Campaign Certification. Enroll and get certified in it.  
Course Duration 15 hrs
Live Projects 2
Next Batch 16 October, 2021

IBM Unica Campaign Course Curriculum

  • The IBM Unica Marketing Platform
  • Navigation and Login
  • Other Menu and Page Features
  • Integrated Marketing
  • Creating flowcharts
  • Table and table catalogs
  • strategic segments
  • the selection process
  • process status indicators
  • the segment process
  • the sampling process
  • Building Queries
  • Why Use Derived Fields? 
  • User Variables
  • Derived Fields
  • Snapshot Process
  • Table Mapping
  • The Response and Offer Life Cycle
  • Offer Attributes
  • Offers and Offers Versions
  • Offer Concepts
  • The Offer – Response Cycle
  • Treatments and Treatment Codes
  • Contact History Concepts
  • Offer Assignment Flow
  • The Offer – Response Life Cycle
  • Response Categories
  • Example Scenario: The Offer, Analysing Response History, Response Attribution, Flowchart Logs.
  • Flowchart Logs
  • Offer Templates
  • Custom Offer Attributes
  • Sessions
  • system administration
  • Technical support
  • Integration with Unica.
For Individuals
For Corporates

IBM Unica Campaign Upcoming Batches

  • Weekend

    16 Oct - 15 Nov

    7:00 PM IST
  • Weekday

    18 Oct - 17 Nov

    7:00 AM IST
  • Weekend

    23 Oct - 22 Nov

    7:00 PM IST
  • Weekday

    25 Oct - 24 Nov

    7:00 AM IST
  • Weekend

    30 Oct - 29 Nov

    7:00 PM IST
  • Weekday

    1 Nov - 01 Dec

    7:00 AM IST
  • Schedules Doesn't Suit You ?

    Our Team can set up a batch at your convinient time.

    Let us know

    IBM Unica Campaign Course Objectives

    By the end of IBM Unica Campaign training at Tekslate, you will be able to:

    • Get an overview of the functional architecture of IBM Unica marketing platform. 
    • Navigate the IBM Campaign user interface.
    • Access the marketing data in IBM Unica Campaign through table mappings and catalogs.
    • Design, build, test, and run Campaign flowcharts.
    • Create and assign offers.
    • View flowchart reports and flowchart logs.
    • Gain knowledge on concepts of setting up security, user roles and policies for IBM Campaign objects.
    • Top multinational companies are offering job opportunities for IBM Unica Campaign professionals all over the world.
    • IBM Unica Campaign certified professionals are earning high salaries compared to professionals working on other technologies.
    • The average salary of IBM Unica Campaign professional is $99,303 USD per annum.

    The following job roles will get benefited from learning this course:

    • Aspirants who are aiming for a career in the prospective field.
    • Marketing professionals
    • Campaign Designers
    • System Administrators
    • Professionals who want to extend their skill-set with advanced technologies.
    • The participant should have a fundamental understanding of database marketing.

    We will provide two real-time projects under the guidance of a professional trainer, who will explain you how to acquire in-depth knowledge on all the concepts involved in these projects.

    Have More Questions

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    IBM Unica Campaign Course FAQ's

    Have questions? We’ve got the answers. Get the details on how you can grow in this course.

    We have a strong team of professions who are experts in their fields. Our trainers are highly supportive and render a friendly working environment to the students positively stimulating their growth. 

    We will share you the missed session from our recordings. We at Tekslate maintains a recorded copy of each live course you undergo.

    Our Trainers will provide the student with the Server Access ensuring practical real-time experience and training with all the utilities required for the in-depth understanding of the course.

    We provide all the training sessions LIVE using either GoToMeeting or WebEx, thus promoting one-on-one trainer student Interaction.

    Live training uncovers distinct benefits as they are mighty to reach your desired audience converting your prospects into customers in less time. Pre-recorded videos offer plenty of advantages for entrepreneurs to educate entertain and inspire your audience as long as you want.

    You can contact our Tekslate support team, or you can send an email to for your queries.

    Yes. We provide the course materials available after course completion.

    There exist some discounts for weekend batches and group participants if the joiners are more than 2.

    If you are enrolled in classes and have paid fees but want to cancel the registration for any reason, we will attain you in 48 hours will be processed within 30 days of prior request.

    Have More Questions. Reach our Support Team

    Contact us

    Join a Free IBM Unica Campaign Demo Session

    See if this course is a fit for you by joining us for an online info session. You’ll meet our team, get an overview of the curriculum and course objectives, and learn about the benefits of being a student at Tekslate

    Attend a Demo Session | Meet the Expert Who Can Kickstart Your Career in IBM Unica Campaign

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